Stone Mantel Bootcamp 2022: Digital Tools, Environments and Channels

So much has happened since Dave Norton wrote Digital Context 2.0. In 2015, based on work done in the Collaboratives, Dave argued that the smartest place in most people’s lives would be their home. He described how channels would change too, predicting that omnichannel would not be the final step. We are on to Context 4.0 and we wanted to share with you and your team key concepts that will help your company solve for the nexus between channel and experience. 

This session helps you:

  • Understand what comes after omnichannel

  • Learn to identify queues, tools, environments, data, and channels

  • Think about contextual delivery and solutioning (as a opposed to preference-based delivery)

  • Develop a strategy for sophisticated digital places, like homes, cars, venues, and even some retail locations 

 The Details

Stone Mantel Bootcamp Session 6 

Context: Digital Tools, Environments and Channels

April 14, 2022

12 PM ET / 9 AM PT

Guide: Dave Norton, Founder of Stone Mantel

Send an email to jaclyndupont@stonemantel.co to register

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Collaborative Member Feature

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The Experience Strategy Podcast: The 6 Reasons Innovation Fails With Dwayne King