Stone Mantel Bootcamp 2022: New Engagement Techniques
This year’s final bootcamp session focuses on how to engage customers who have extremely high expectations. If there’s one theme that weaves its way through all our sessions, it’s that customer engagement requires more than just friendly service and an NPS score. People’s expectations move faster than most companies realize. In this session we will discuss four concepts that are advanced, yet necessary to be at the forefront of experience strategy and digital context.
This session helps you:
How to replace designing for moments with designing for modes (because people get into mode far more often than they have moments)
How to increase engagement through the data experience design framework--and get consumers to share more data
How to turn jobs to be done into superpowers so that people feel truly powerful
How to think about customer expectations for dumb experiences, smart experiences, and genius experiences that use AI
The Details
Stone Mantel Bootcamp Session 7
Context: New Engagement Techniques
April 21, 2022
12 PM ET / 9 AM PT
Guide: Dave Norton, Founder of Stone Mantel
Send an email to jaclyndupont@stonemantel.co to register